FeaturedA very simple guide to getting more from your local SEO.

-Claim your Google My Business listing: If you have a physical storefront or serve a specific geographic area, make sure you have claimed your Google My Business listing. This allows you to manage your business information that appears on Google Maps and in local search results.

-Optimize your website for local keywords: Include your city and state in your website’s title tags and meta descriptions, and include local keywords on your website’s pages. For example, if you are a florist in San Francisco, make sure to include phrases like “San Francisco florist” on your website.

-Get listed in online directories: There are many online directories that list local businesses, such as Yelp, Yellow Pages, and Apple Maps. Make sure your business is listed in as many relevant directories as possible.

-Encourage customer reviews: Customer reviews help improve your local SEO, as Google takes them into account when ranking businesses. Encourage your customers to leave reviews on your Google My Business listing and other review sites.

-Use local schema markup: Local schema markup is a way to provide search engines with more information about your business, such as your address and phone number. Adding local schema markup to your website can help improve its local SEO.

By following these simple steps, you can improve your local SEO and attract more customers to your business.

Good Luck.


FeaturedA very simple guide to chosing a logo designer.

There are a few key factors to consider when choosing a logo designer:

-Portfolio: Look at the designer’s portfolio to get a sense of their style and the types of logos they have created in the past. This will give you an idea of whether their work is a good fit for your needs.
Experience: Consider the designer’s level of experience and their track record of creating successful logos.

-More experienced designers may have a deeper understanding of design principles and be able to bring a level of expertise to the project.

-Communication: It’s important to choose a designer who you feel comfortable communicating with and who is responsive to your needs and feedback.

-Process: Consider the designer’s design process and how they involve the client in the design process. It’s important to choose a designer who takes the time to understand your vision and works with you to bring it to life.

-Cost: Be sure to consider the designer’s rates and whether they fit within your budget. It’s important to find a balance between cost and quality.

Ultimately, the best logo designer for you will be one who meets your needs, fits within your budget, and has a style and approach that aligns with your vision.

How do you chose the best logo?

-There are many factors that can influence the process of choosing a logo design. Here are a few things to consider when selecting a logo:

-Relevance: The logo should be relevant to the business or organisation it represents. It should accurately reflect the brand’s values, mission, and industry.

-Simplicity: A simple logo is often the most effective, as it is easier for people to remember and recognise.

-Versatility: A logo should work well in a variety of contexts, such as on a website, business card, or social media platform. It should also be able to work in both color and black and white.
Memorable: A memorable logo will stay in people’s minds and help to build brand recognition over time.

-Timeless: A logo should be able to stand the test of time and not become quickly outdated.

Ultimately, the best logo is one that effectively communicates the brand’s message and resonates with its target audience.

Good Luck.


FeaturedI asked the AI gods a simple question.

“Why is the world so angry”

Interesting answer.

“The world can appear to be angry due to a variety of factors. One reason could be the ongoing political and social issues, such as inequality and injustice, that can incite strong emotions in people. The world is constantly changing, with new conflicts and crises arising, which can lead to feelings of frustration and anger.

Another reason for the increase in global anger could be the 24-hour news cycle and the constant access to information through the internet and social media. This can create a sense of constant exposure to negative events and ideas, which can contribute to feelings of anxiety and anger.

Additionally, with the ongoing global pandemic and its effects on people’s lives, has led to widespread stress, loss of jobs, uncertainty, and isolation. These circumstances can also lead to feelings of anger and frustration.

It’s also important to mention that the world is not just angry, there are people and groups working towards positive change and it’s important to keep this in mind, the world can seem unfair and unjust, but there are also people fighting to make it better.

In conclusion, there are many factors that can contribute to feelings of anger and frustration in the world, including political and social issues, constant access to negative news and information, and the ongoing global pandemic. It’s important to acknowledge these factors and also to remember the actions being taken for positive change.

Looks like AI is bang on the money.


FeaturedLooking to create content for your website?

Content writing for your website is the process of creating and publishing written materials that are designed to engage and inform your target audience. Whether you’re running a blog, an e-commerce site, or a news outlet, the content on your website is one of the most important elements that will determine its success. It is essential to have a well-written and well-researched content that is useful and informative to your audience.

Here are some tips on how to create effective content for your website:

– Understand your audience: To create content that resonates with your target audience, you first need to understand who they are. Conduct market research to learn more about your audience, including their age, income, interests, and pain points.

– Choose a topic that resonates with your audience: Once you have a clear understanding of your audience, choose topics that will be of interest to them. Your content should be relevant, valuable, and solve your audience’s problems.

– Optimize for search engines: Search engine optimization (SEO) is the process of making your website more visible in search engine results pages (SERPs). Optimize your content with keywords, meta tags, and headlines to increase the chances of it being found by search engines and your target audience.

– Make it easy to read and engaging: Online readers tend to skim through content, so make sure your writing is easy to read and scan. Use short paragraphs, headings, and bullet points to break up the text and make it more visually appealing.

– Use visuals: Incorporating images, videos and other forms of media can make your content more engaging, visually appealing and increase time spent on page.

– Consistency is key: Regularly publishing new, fresh, and relevant content is crucial in keeping your audience engaged. Maintaining a consistent publishing schedule and being relevant, will improve your website traffic and ultimately sales.

– Measure and improve: Track the performance of your content using analytics and make adjustments as necessary. Use metrics such as traffic, bounce rate, and time spent on page to determine which content is resonating with your audience and what can be improved.

In conclusion, content writing for your website is a crucial step in building an engaged audience and driving conversions. To create effective content, it’s important to understand your audience, choose topics that will be of interest to them, and optimize for search engines. Keep in mind that the most important aspects of creating great content are making it easy to read and engage, as well as being consistent and measuring the performance to improve.

#contentwriting #contentmarketing #digitalmarketing #copywriting #SEO #blogging #onlinemarketing #marketingstrategy #contentcreation #writingtips #searchengineoptimization #searchengines #publishing #content

FeaturedAre CTA’s important?

A call to action (CTA) is a button or a link on a website that prompts visitors to take a specific action. CTAs are important because they guide visitors to take the next step, whether it’s signing up for a newsletter, making a purchase, or downloading a PDF.

Here is a simple guide to the importance of CTAs on websites:

– CTAs increase conversions: By providing clear, actionable next steps, CTAs can help increase the number of visitors who take the desired action, such as making a purchase or filling out a contact form.

– CTAs help guide visitors: A clear and prominent CTA can help guide visitors through the sales funnel by telling them what step to take next.

– CTAs can lead to more sales: By prompting visitors to take action, CTAs can lead to more sales and revenue for a business.

– CTAs can help with SEO: Since search engines track how visitors interact with a website, a well-designed CTA can help boost the site’s SEO by keeping visitors on the site longer and encouraging them to take specific actions.

– CTAs can help measure success: By tracking clicks on a CTA, a business can measure the success of their website and marketing efforts, and make adjustments accordingly.

In summary, CTAs are important because they guide visitors to take specific actions, increase conversions, and lead to more sales. It is important that the CTA text is clear, action oriented and placed in prominent area in your website to drive conversions.


FeaturedWhat is a Call to Action?

A call to action (CTA) is a button or link on your website that prompts visitors to take a specific action, such as making a purchase, signing up for a newsletter, or downloading a resource. When used correctly, CTAs can be a powerful tool to help increase conversions, guide visitors through the sales funnel, and boost revenue for your business. However, in order to be effective, your CTAs need to be well-designed and strategically placed.

Here are some tips on how to choose the right CTAs for your website:

– Identify your goal: The first step in choosing a CTA is to identify what action you want visitors to take. Do you want them to make a purchase, sign up for a newsletter, or download a resource? Once you have a clear goal in mind, you can start to design your CTA around that goal.

Make it action-oriented: A good CTA should include action-oriented text that clearly tells visitors what they should do next. Some examples include “Sign up now,” “Download our free guide,” or “Shop now.” Avoid vague or passive language.

– Use contrasting colors: A CTA should stand out on your website, so it’s important to use contrasting colors to make it more noticeable. For example, if your website has a lot of white space, use a color that pops, like a bright blue or red.

– Be consistent: Your CTAs should be consistent throughout your website. Use the same design, color scheme, and language on all pages. This will help visitors recognize your CTAs and understand what they are supposed to do.

– Test and track: Once your CTAs are in place, it’s important to test and track their performance. Use tools like A/B testing to compare different versions of your CTAs and see which one performs better. Track clicks and conversions to see how well your CTAs are performing and make changes as necessary.

– Place them strategically: CTAs should be placed where they are most likely to be seen and clicked on. These places could be on the top of the page, at the bottom, or in the middle of the page. Try to place your CTAs in areas where they will be visible without causing distractions and causing users to lose focus.

– In conclusion, CTAs are a powerful tool that can help you increase conversions, guide visitors through the sales funnel, and boost revenue for your business.

– By following these tips, you can choose CTAs that are well-designed, strategically placed, and effective at driving conversions. Remember that a good CTA can help convert website visitors into customers, it’s important to choose them carefully and test them along the way.


Featuredwhy are backlinks so important? A simple guide.

Backlinks are important because they are a key factor in how search engines determine the relevance and credibility of a website. When a website links to another website, it is essentially “vouching” for the credibility of that website and telling search engines that it is a useful and trustworthy resource.

Having a large number of high-quality backlinks from reputable websites can help to increase the credibility and authority of a website in the eyes of search engines, which can in turn lead to higher search rankings.

In addition, backlinks can also drive referral traffic to a website, as users may click on the links to access the linked-to website. This can help to increase the visibility and reach of a website.

– What is the best way to add backlinks to your website?

There are several ways to add backlinks to your website:
Guest blogging: Write a blog post for another website in your industry and include a link back to your own website in the post.
Broken link building: Find websites in your industry that have broken links, and reach out to the website owner to let them know and offer a replacement link to your website.

Infographics: Create an infographic and reach out to other websites in your industry to ask them to include the infographic on their website with a link back to your website.

Resource pages: Find websites in your industry that have resource pages and ask if they would be willing to include a link to your website on their resource page.

Testimonials: If you have provided products or services to other businesses, ask them to include a link to your website in their testimonials or case studies.

It’s important to note that when it comes to backlinks, the quality of the links is more important than the quantity. It’s better to have a few high-quality backlinks from reputable websites than a large number of low-quality backlinks.

Good luck

#quality #building #searchengines #blogging #blogging #help #backlinks

A very simple guide on analysing your google analytics.

– Login to your Google Analytics account and select the website you want to analyze.

– Choose the date range you want to analyze. You can select predefined ranges like “Last 7 Days” or “Last Month,” or you can set a custom range by clicking the calendar icon and selecting the start and end dates.

– Select the metric you want to analyze. This could be something like pageviews, sessions, or users. You can find a full list of available metrics by clicking on the “Primary Dimension” dropdown menu.

– Look at the metric over time by clicking on the “Line” icon in the top right corner. This will show you how the metric has changed over the selected date range.

– Drill down into the data by clicking on the “Explorer” icon in the top right corner. This will allow you to see the metric broken down by different dimensions, such as traffic source or device type.
Use the “Secondary Dimension” dropdown to add additional context to the data. For example, you could add the “Country” dimension to see how your website is performing in different countries.

– Use the “Filter” button to narrow down the data to specific segments. For example, you could filter the data to only show traffic from a specific source or from a specific device type.
Use the “Compare” button to compare different segments of data side-by-side. For example, you could compare traffic from different sources or traffic from different devices.

– Use the “Annotations” feature to add notes to the graph to help you remember why certain changes occurred. For example, if you launched a new marketing campaign on a specific date, you could add an annotation to remind you of that event.
Use the “Export” button to download the data or create a custom report that you can share with others.

I hope this helps! Let me know if you have any questions.

#googleanalytics #data #marketing #like #export #export #help #share #event

How do you plan for a new website?

Planning a new website is a big task that requires careful consideration and organization. Whether you’re building a website for a new business or revamping an existing one, the planning process is crucial to ensure that your website is effective, user-friendly, and achieves your business goals.

Here are some steps to consider when planning a new website:

– Define your website’s purpose: Before you begin planning your website, you need to understand what it’s for. What are the goals of your website? Who is your target audience? What message do you want to convey to your visitors? Answering these questions will help you define the purpose of your website and guide the planning process.

– Conduct a competitor analysis: Look at what other websites in your industry are doing and see what works and what doesn’t. See what design elements, content, and features your competitors are using and use them as a benchmark to improve your website.

– Create a sitemap and wireframes: A sitemap is a visual
representation of the structure of your website, showing how all the pages are organized. A wireframe is a rough sketch of what each page will look like. Both of these will help you organize the content and functionality of your website, and give you an idea of how it will look and feel.

– Define your website’s style: This step is all about creating the overall look and feel of your website. It’s essential to keep the style consistent throughout the website to keep the audience engaged. Use colors, fonts, and imagery that are consistent with your brand and will appeal to your target audience.

– Decide on functionality: Think about what features you need to include on your website to meet your goals. This could include things like e-commerce capabilities, contact forms, interactive features, and custom integrations.

– Test and refine: Once you have a prototype or beta version of your website, test it out with a small group of users to get feedback. This will help you identify any issues and make improvements before the website goes live.

– Launch and maintain: Once your website is ready, it’s time to launch it to the public. Make sure to conduct a final check for any broken links or errors. Even after your website is launched, you should be continuously monitoring your website’s performance and make necessary changes to ensure that it stays up-to-date and effective.

– In conclusion, planning a new website is a big task that requires careful consideration and organization. It’s essential to define your website’s purpose, conduct a competitor analysis, create a sitemap and wireframes, define your website’s style, decide on functionality and test, refine, launch and maintain your website for better performance.

By following these steps, you can create a website that is effective, user-friendly, and achieves your business goals.

#help#brand#planning#building#content#design#commerce#website#webdesign#seo#websitedevelopment#websitedesigner #

Keywords and your website

Keywords are words or phrases that are associated with a particular topic or idea. They are often used in search engines to help people find information related to that topic. For example, if you were looking for information about the latest computer technology, some possible keywords might include “computer hardware,” “graphics cards,” and “data storage.” Keywords are typically chosen based on their relevance to the topic at hand and their ability to attract a target audience.

How do you research keywords?

There are several ways to research keywords for a particular topic. One common method is to use a keyword research tool, which allows you to enter a seed keyword and see a list of related keywords and their search volume.

This can help you identify the most popular keywords and phrases associated with your topic, as well as related terms that you may not have thought of. Another way to research keywords is to simply brainstorm a list of potential keywords and phrases based on your topic, and then use a search engine to see how often those terms are searched for.

You can also look at the keywords used by other websites in your industry to see what terms they are targeting.

Can you change keywords

Yes, you can change your keywords at any time. Keywords are often used in search engine optimization (SEO) to help improve a website’s ranking in search results. If you are not getting the results you want from your current keywords, you can try changing them to see if that has a positive impact on your website’s visibility and traffic.

It’s important to regularly review and update your keywords to ensure that they are still relevant and effective. You can also try using different combinations of keywords to see which ones produce the best results.

Can I search my competitors Keywords?

Yes, you can research your competitors’ keywords to see what terms they are targeting in their search engine optimization (SEO) efforts. This can give you insight into what keywords are most effective in your industry, and can also help you identify gaps in your own keyword strategy. There are several tools available that can help you research your competitors’ keywords, such as keyword research tools and website analysis tools.

These tools can provide you with information on the keywords your competitors are using, as well as their search volume and the pages on their website where those keywords are used.

This can help you improve your own keyword strategy and better compete with your competitors in search engine results.

We would love to help and if you need anymore information on Keywrds or SEO for your new website, give us a call.